CitrusKiwi's Web Design, Internet & Marketing blog

Get hints and tips about web design, SEO, and things internet. We also discuss online security issues, showcase new client websites and offer hints on marketing and networking.
Why your site needs video Do you really need video for your web marketing?

Do you really need video for your web marketing?

Yes! And yes! And yes!Video on your website isn't just a great idea, it's absolutely critical for reaching the broadest cross-section of consumers. Recent surveys have shown that more than half of the...


Hire a web pro v DIYing it

A question I get asked from time to time is, "Why should I pay you to design my site when there are lots of free options?" And it's a fair question. If you're not analyzing every business expense then...

8 simple website tips for 2019

Happy New Year (almost)! I know it's a cliche sort of thing, New Years resolutions. I also know that most of us end up breaking all our well-meaning promises to ourselves. This year, along with t...

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Social Media Integration

Social Media Integration for Websites There's no doubt that social media is here to stay. Early adopters of this trend will remember MySpace, Yahoo 360 and Window Live Spaces to name a few. But, even with a few dying off, there's now more than ever, with even bigger user bases. Which, what, where, who? So should your business be on every social media site? Only if you want to spend all day and night on your computer rather than working on your business. There are just too many. So which ones should you be on? We believe there are 3 main ones that you shouldn't be without - Facebook, Twitter, and LinkedIn. They all cater for different areas, but all are important. As part of setting up your website, we can advise on how to go about getting your social media presence started and how to maintain it. Plus we always...

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Social media bookmarking is critical

No different to any previous year, Google has continued rolling out algorithm change after algorithm change. Some have a small footprint (the sites they affect) while others are quite widespread. Some of these updates have focused on catching those who are trying to artificially manipulate search results. In that way they've been very successful, and have weeded out many linking systems. Other updates have revised the way Google rates sites for relevance. Social media bookmarking This is one of this year's hot Google topics. With the Millennial generation becoming a major buying power, and one connected almost like Siamese twins to their portable devices, it only makes sense that Google would start weighting social indicators more. It's not just the big ones like Facebook, Twitter and Google +1, but they have taken a holistic look at all platforms like Delicious, Digg, Stumble upon, etc. It's now becoming crucial that websites get...

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Is FB advertising dead

Was it ever alive?  I think we can easily answer, "Yes" to the second question.  But why would I ever even consider it is dead?  Recent changes by FB have annoyed many users (and undoubtedly pleased others) myself included.  I like to think I'm pretty tech savvy, but I just don't get FB's new "timeline" layout.  IMHO, they've taken something good and fixed it to broken.  If users are unhappy, you can bet advertisers are hearing the fallout. This week, car giant GM pulled $10 million in ads from Facebook.  Just a few days later FB was valued at $106 billion - now $10 mil seems pretty inconsequntial.  However, if one giant has seen fit to do this, you can bet others are looking hard at FB's ad model.  Interestingly, GM issued a statement on it's corporate FB pages that hey are still on FB, "like" alll their fans back, and...

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