A question I get asked from time to time is, "Why should I pay you to design my site when there are lots of free options?" And it's a fair question. If you're not analyzing every business expense then you're looking for trouble!
There are lots of free website builders available - Wix, Weebly, GoDaddy Website Builder, or, if you're a little more adventurous, take WordPress for a spin. So, again, why pay me?
Hiring a web professional such as myself can benefit individuals or businesses looking to establish or enhance their online presence for these reasons:
- Expertise and Skill: We have the technical knowledge and skills required to create well-designed and functional websites. We are constantly learning new skills and staying up-to-date with the latest industry trends and best practices, ensuring your website meets modern standards such as WCAG.
- Customization: We will tailor your website to meet your specific needs and goals. We create a unique design for every client to reflect your unique brand identity, making your website stand out from competitors and leaving a lasting impression on visitors. We DON'T do cookie-cutter, choose-your-template websites!
- User Experience (UX): Everyone understands the importance of a positive user experience, even if they don't realize they do. Ever been to a site that's slow? Or one that's impossible to navigate through or find the information you want? You understand good user experience! We optimize your site's navigation, layout, and responsiveness, making it easy for visitors to find information and engage with your content, products, or services.
- Mobile Responsiveness: With the growing number of mobile users (that number now well in excess of 60% of all web searches and traffic), having a mobile-responsive website is crucial. We ensure that your site looks and functions well on various devices, from desktop computers to smartphones and tablets.
- SEO (Search Engine Optimization): While full SEO is not a service we offer (that's an industry on its own, but we can recommend a good SEO expert we work closely with), we will optimize your on-page elements as we have a reasonable knowledge of SEO best practices. We optimize your website's structure and content to improve its visibility on search engines, potentially driving more organic traffic to your site.
- Time Efficiency: Building and maintaining a website can be time-consuming, especially if you lack experience. We take that task off your plate which allows you to focus on other aspects of your business, leaving the technical work to us.
- Technical Support: We offer ongoing technical support, ensuring your website runs smoothly, and any issues that arise are promptly addressed.
- Security: We know first-hand just how devastating cyber attacks can be not just to the business website, but to the business itself. We understand the potential security risks and proactively implement measures to protect your website from vulnerabilities, reducing the risk of data breaches or hacks.
- Integration with Third-Party Tools: If you need to integrate third-party tools or services into your website (e.g., payment gateways, email marketing platforms), we can handle the integration seamlessly and help you work through any issues.
- Long-Term Growth: A well-designed website can contribute significantly to your long-term growth and success. Investing in web development from CitrusKiwi can yield a higher return on investment as your site becomes a valuable asset in attracting and retaining customers.
In summary, CitrusKiwi covers the areas of Time, Money, and Expertise, generally the 3 areas most businesses are short on! We will save you time, provide a higher-quality website, improve user experience, and ensure your online presence aligns with your business objectives.
If you think hiring a web design pro is expensive, wait till you see the cost of not doing so!
